email marketing

Why do consumers Subscribe and Unsubscribe from promotional Email lists and newsletters?

Consumers used to subscribe and Unsubscribe to the emails that offered worth to them. Exclusively they subscribe to the marketing emails that notify them regarding a brand’s sales. The Promotional emails exceed the chart as the reason for customer subscriptions. And on the other side, the reasons why consumers used to cancel their email subscription […]

Written by Rewati Kaur
Posted on - 5 min read