Digital Transformation, e-Commerce

How Myntra streamlined the Indian Fashion Industry

Back in 2007, Myntra started off as a personalized gifting e-commerce brand. With time, it transitioned into a brand that connected Global Fashion players to the Fashion aficionados and enthusiasts of our country. 1. What do you need to learn from Myntra? Whilst Flipkart and other eCommerce players conquered the market and caught the audience’s […]

Written by Pratham Yogendra
Posted on - 5 min read
e-Commerce

How Amazon Streamlined the e-commerce sector

In the recent past, we spoke about How Flipkart revolutionized the e-commerce industry by introducing an all-in-one shopping platform pan India. And, it is only fitting that we talk about how Amazon Streamlined that shopping experience by improvising on customer experience for the consumers. This case study briefly talks about how Amazon introduced the concept […]

Written by Pratham Yogendra
Posted on - 5 min read
email marketing

Why Consumers Subscribe and Unsubscribe from Email

Consumers used to subscribe to the emails that offer worth to them. Exclusively they subscribe to the marketing emails that used to notify them regarding a brand’s sales, coupons as well as promo codes. The Promotional emails exceed the chart as the reason for customer subscriptions. And on the other side, the reasons why the […]

Written by Rewati Kaur
Posted on - 5 min read
email marketing

The Ultimate Cheat Sheet for Awesome Marketing Emails

Nowadays email marketing is a highly effective tool for lead generation in your armory of the inbound marketing tools. Most of the digital marketers admit that email marketing is yet alive as well as thriving, and still there are a lot of digital marketers that strive to leverage it adequately for lead generation. Therefore, why […]

Written by Rewati Kaur
Posted on - 5 min read
WordPress

How To Create Landing Page For Free In WordPress

The landing page is a very beneficial tool for generating exceptional conversions as well as obtaining leads more adequately if you want a proven method to enhance your marketing campaign. By this purpose-driven landing page, if created as well as utilized smartly, then the possibilities of your business or services to succeed are extremely higher. […]

Written by Rewati Kaur
Posted on - 5 min read
SEO Optimization

10 Ecommerce SEO Tips To Boost Store Traffic In 2020

Getting organic traffic for your eCommerce website is not at all easy to do. It demands expertise as well as structured efforts. Effectual SEO is the core to enable your eCommerce business furthermore generate more extra leads. SEO (Search Engine Optimization) enhances the visibility of your eCommerce website on the SERPs.  Furthermore, do you necessitate […]

Written by Rewati Kaur
Posted on - 5 min read
Online Tools

Best Online Marketing Tools in 2020

Nowadays digital marketing trends signify constantly evolving. Different marketing channels emerge every day, making marketers analyze which one to practice also which not to. Several online marketing tools used to make it tricky to know which one is appropriate for your business requirements. The correct choice can benefit you to improve your business, and the […]

Written by Rewati Kaur
Posted on - 5 min read
Technology

Has Covid-19 Impacted the eCommerce Market?

The constituents that accelerate the growth of specific e-commerce markets ere the COVID-19 pandemic hold strong and constant increase of internet users as well as raising awareness associated with online shopping, building online launching of the products, moderate rate due to the bulk acquisition and so on. And additionally, an expanding amount of expensive products […]

Written by Rewati Kaur
Posted on - 5 min read
Digital Marketing

10 SEO best practices to Rank Fast On Google

SEO best practices denote a collection of tasks created to improve the ranking of websites. Basic SEO best practices involve on-page optimization, researching keywords, furthermore making backlinks for the website. SEO signifies a long term game. Also while spending time as well as effort in SEO consistently across time is exactly what will eventually enhance […]

Written by Rewati Kaur
Posted on - 5 min read
e-Commerce

Why Customer Feedback Is Important For an eCommerce Business

Nowadays customer feedback is a hugely important perspective regarding an eCommerce business. Moreover, being an eCommerce business owner, customer feedback should be an essential component of your business online marketing strategy. feedback build reliability for any products, furthermore enhanced reliability implies expanded sales. According to a statement, one-third of the customers value the customer feedback […]

Written by Rewati Kaur
Posted on - 5 min read