Editor's choice

Reduce shopping cart abandonment improving CX

The abandoned carts customer experience (CX) is the interaction between a company and its customers throughout the customer’s journey. It encompasses all touchpoints, from pre-purchase research to post-purchase follow-up and support.A positive customer experience can result in loyalty and advocacy, while a negative customer experience can lead to churn and negative word-of-mouth. The goal of […]

Written by Aakash
Posted on - 5 min read
Digital Transformation

Essential components of a sales development process

Sales and marketing professionals use the sales development process to identify potential customers, nurture those relationships, and eventually convert them into paying customers.The Sales Development process typically consists of four key steps: identifying potential customers, building relationships with them, nurturing them, and finally converting them into paying customers.Why is sales development necessary?The sales development process […]

Written by Aakash
Posted on - 5 min read