Marketing

Throwback to popular April fool’s day campaigns

 FoodieBae – Zomato IndiaWe will look at the Campany Throwback to popular April fool’s day campaigns although love may not be in the air right now, pranks certainly are. When a social media post stated that Zomato, the biggest food ordering app, was adding a dating vertical to its business, single users all around the […]

Written by Tarun
Posted on - 5 min read
Marketing

8 B2B Marketing Strategies

What is B2B marketing?When a business markets its products or services to other businesses or organizations, it is called B2B Marketing Strategies. It is different in ways from business-to-customer marketing, which is customer-oriented. As B2B is business-oriented, it is more straightforward. Return on investment (ROI) is one of the important aspects here unlike B2C marketing. […]

Written by Tarun
Posted on - 5 min read