Editor's choice

Reduce shopping cart abandonment improving CX

The abandoned carts customer experience (CX) is the interaction between a company and its customers throughout the customer’s journey. It encompasses all touchpoints, from pre-purchase research to post-purchase follow-up and support.A positive customer experience can result in loyalty and advocacy, while a negative customer experience can lead to churn and negative word-of-mouth. The goal of […]

Written by Aakash
Posted on - 5 min read