Digital Transformation, e-Commerce

How Myntra streamlined the Indian Fashion Industry

Back in 2007, Myntra started off as a personalized gifting e-commerce brand. With time, it transitioned into a brand that connected Global Fashion players to the Fashion aficionados and enthusiasts of our country. 1. What do you need to learn from Myntra? Whilst Flipkart and other eCommerce players conquered the market and caught the audience’s […]

Written by Pratham Yogendra
Posted on - 5 min read
e-Commerce

How Amazon Streamlined the e-commerce sector

In the recent past, we spoke about How Flipkart revolutionized the e-commerce industry by introducing an all-in-one shopping platform pan India. And, it is only fitting that we talk about how Amazon Streamlined that shopping experience by improvising on customer experience for the consumers. This case study briefly talks about how Amazon introduced the concept […]

Written by Pratham Yogendra
Posted on - 5 min read
Online Tools

Best Online Marketing Tools in 2020

Nowadays digital marketing trends signify constantly evolving. Different marketing channels emerge every day, making marketers analyze which one to practice also which not to. Several online marketing tools used to make it tricky to know which one is appropriate for your business requirements. The correct choice can benefit you to improve your business, and the […]

Written by Rewati Kaur
Posted on - 5 min read
Technology

Has Covid-19 Impacted the eCommerce Market?

The constituents that accelerate the growth of specific e-commerce markets ere the COVID-19 pandemic hold strong and constant increase of internet users as well as raising awareness associated with online shopping, building online launching of the products, moderate rate due to the bulk acquisition and so on. And additionally, an expanding amount of expensive products […]

Written by Rewati Kaur
Posted on - 5 min read
e-Commerce

Why Customer Feedback Is Important For an eCommerce Business

Nowadays customer feedback is a hugely important perspective regarding an eCommerce business. Moreover, being an eCommerce business owner, customer feedback should be an essential component of your business online marketing strategy. feedback build reliability for any products, furthermore enhanced reliability implies expanded sales. According to a statement, one-third of the customers value the customer feedback […]

Written by Rewati Kaur
Posted on - 5 min read
Digital Transformation, e-Commerce

How to make website like Flipkart?

Flipkart is a brand that revolutionized the eCommerce industry in India and this is a case study focused on a collaboration between Business & Design, Digital-Consumerism, Budgeting, Technology and Marketing. And the above-specified combination allowed Flipkart to stand out and compete alongside a global competitor such as Amazon. 1. Why do you need to learn […]

Written by Pratham Yogendra
Posted on - 10 min read
Digital Transformation, e-Commerce

How BigBasket used advertising to attract consumers

BigBasket, as a brand, is known for its methods to use traditional advertising to build a stable hold in the eCommerce sector. And for a preface, In 1990, Bigbasket started off as the first eCommerce site in India. Back then, it was recognized as FarbMart-Trinethra chain of supermarkets with a chain of 200 supermarkets across […]

Written by Pratham Yogendra
Posted on - 5 min read
Development, Digital Transformation

7 essential ingredients of a perfect website

Website is not just a URL these days, it’s the brand value of yours. Let’s have a look at the aspects of a good website When someone starts a new business or thinks about personal branding, he/she needs a website for the establish their digital  presence. Meaning, they need to build a website or a […]

Written by Rahul Bhardwaj
Posted on - 5 min read
Development, Editor's choice

How expensive are the inexpensive websites?

People choose low cost websites, but later on cheap websites has lots of disadvantages. I tried to explain in my way how costly a low cost websites can be.

Written by Anup Kumar
Posted on - 5 min read